Continuity / Subscription Merchant Services

WHAT IS CONTINUITY SUBSCRIPTION MERCHANTS?

A continuity subscription merchant follows a billing model that collects monthly payments for goods or services they provide. The subscription business may include tangible goods such as monthly magazine issues, subscription boxes, and health supplements, to name a few. It also encompasses intangible goods such as subscription accounts that give clients access to exclusive content and software. Some examples of intangible goods are subscriptions to Netflix and antivirus software.

The customer only needs to sign up once for a subscription, and then their credit card will be enrolled in the continuity/subscription merchants’ billing list. The client will automatically be charged every month up until the moment they request their credit card company to cancel the subscription.

With the subscription model, continuity subscription merchants lure customers into signing up by offering a free trial. After the trial period is up, the customer will be charged continuously until they end their subscription. Oftentimes, people tend to forget that the free trial has expired, and their credit card will have already been charged for the next cycle.

What Are Continuity Billing Merchant Accounts?

There are several reasons to which continuity tbilling merchant accounts are categorized as high risk. The contention is that the high-risk factor obstructs you from finding a trustworthy partner for payment processing. But you’re in luck because eMerchant Authority’s specialty is to work with high-risk merchants. Several banking partners at our disposal can provide subscription/continuity billing services merchant account, specifically customized for your business needs. 

eMerchant Authority provides you with the best services to set up high-risk merchant accounts. We have worked with many continuity billing companies and enterprises to help them set up a custom merchant account. They have been successful in putting systems in place to sell subscriptions like journals and software. 

Use our fast application to get a custom tailored merchant account that fits your needs.

How Does Continuous Billing Work With A MErchant account?

That is an excellent question and can be asnwered in several ways:

 There is no prerequisite or condition on the customer to ask for a chargeback. She/he can file the complaint whenever they want, and they can come up with any reason. It will all be valid.   

 The whole ordeal of contesting a chargeback involves many technicalities such as the specifics of certain documents or certain numbers and names. The claimant can win the case simply based on your oversight. So, you should always be careful and diligent.

 If the claimant wins the case and successfully proves that they deserve the chargeback, then the cost of the case will be heavier on you than the customer since you have now lost literal money and the monetary value of whatever it is that you had sold. In fact, there may be extra fees attached, depending on your bank, for added transactions and processing. 

 The worst-case scenario is that you lose your continuity merchant account entirely. 

How We Help With Subscritpion Merchant Services

As mentioned earlier, your continuity merchant account can incur severe costs if there are too many chargebacks claimed on it. It may also lead to full termination of the account, especially when aggregate payment processors like Square or Paypal. The main problem with merchants using such aggregate payment processors is that the framework of these platforms does not favor the merchant at all. The processing is delayed, and it may not validate your account as having approved any payments at all. 

Mostly, the processing begins when you ask for the very first chargeback. Thus, the enterprise you own or manage becomes categorized as a ‘high-risk merchant.’ Hence, it may result in banks freezing your continuity merchant account ad infinitum. 

High-Risk Payment Processing

eMerchant Authority is one of the best firms that helps you process your high-risk payments. We usually have clients who request or are in need of a recurring bill merchant account. Thus, it becomes essential for you to begin your payment processing journey with a company that understands you. 

It is vital to make a note of all the details that involve payment processing. These details are pertinent to your enterprise’s specifics. The kinds of subscriptions offered by you will essentially pave the way for your high-risk placement on the charts. Specifics are super essential to delineate.

You need to make the distinctions between 15 day and 30 day payments and whether they are cycles or one-time payments. All the specifics should also be included in the contract writing process as you get your continuity merchant account. 

How To Open Your Continuity Billing Merchant Account

 You should look into several options to see which company best fits your needs. eMerchant Authority is an excellent choice if you make it. You should also stay super transparent with the information you require before setting up an account. Try to ask all the necessary questions and make sure to avoid vague answers. 

If you think a particular company is the right fit for you and your business, then you can go ahead with filling in the form and getting a quote. In any case, the experienced individuals at the eMerchant Authority are always ready to help you out through our services. It is much better to let professionals handle the payment processing part while you do the creative work. 

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